---
title: "China Unicom Cut Nearly 40% of Its Management Departments, Then Started Selling Tokens"
date: 2026-11-02
category: Companies & Stack
site: NeuroAI
canonical: https://neuroai.site/a/na-corp-china-unicom-token
language: en
---

# China Unicom Cut Nearly 40% of Its Management Departments, Then Started Selling Tokens

> In its 2026 interim results, the carrier disclosed 41.9 billion yuan of computing revenue, a group-level restructuring that removed nearly 40% of management departments, and a plan to sell tokens like minutes.

In an August 2026 results release, a company best known for selling phone connections put an unfamiliar line near the top: 41.9 billion yuan (≈ US$5.9B / HK$45.7B) of computing power (算力) revenue, up 13% year on year, while total revenue moved 0.6%.

Buried a few paragraphs down was the sentence that explains the rest: China Unicom now describes its work as creating, transporting, cleaning, storing and selling tokens.

A telecoms carrier is reorganising itself around a unit of account that did not exist in its chart of accounts three years ago. That is worth taking seriously, both as a business story and as a warning about how fast "AI revenue" is being defined.

## Key takeaways

- First-half 2026 revenue was 201.4 billion yuan (≈ US$28.4B / HK$219B), up 0.6%; service revenue 178.0 billion yuan (≈ US$25.1B / HK$194B), down 0.2%; profit fell 34.6% to about 9.5 billion yuan (≈ US$1.3B / HK$10.4B).

- Computing power (算力) revenue reached 41.9 billion yuan, up 13%, and now accounts for 23.6% of service revenue, 2.7 percentage points more than a year earlier.

- A group-wide restructuring under the "One China Unicom" (一个中国联通) banner cut the number of management departments at group level by nearly 40%.

- Capital spending was 24.1 billion yuan (≈ US$3.4B / HK$26.3B), with computing taking a 37% share and the absolute amount up more than 80% year on year.

- The company is building a token business: a "Token supermarket" (Token 超市) on its Yuanjing MaaS platform, plus personal and enterprise Token Plans.

## The numbers that moved

Growth is now concentrated in one place. Within the 41.9 billion yuan of computing revenue, intelligent computing centre (智算中心) revenue rose 11% and intelligent computing revenue rose 9% — respectable, but not explosive. The rest of the company is close to flat: total revenue up 0.6%, service revenue slightly down, profit down by a third.

Profit is the awkward part. Management attributes the decline mainly to VAT and to the timing of labour-cost recognition, and says the full-year decline will narrow sharply. Even so, this is the pattern of a company spending into a new business while the old one stalls: operating cash flow improved 13.6% to roughly 33 billion yuan, but earnings took the hit first.

Two figures show where the money is going. Capital expenditure of 24.1 billion yuan in the half, with computing's share at 37% and the amount up more than 80%. And a company statement that intelligent computing capacity now exceeds 45 EFLOPS, with over 74% of standard racks in use.

## The restructuring behind the numbers

China Unicom used its results release to describe a group-wide institutional reform built around four tracks — connection, computing, service and security — with the computing-and-network business placed at the centre of its technology work. The measurable outcome it cites: management departments at group level cut by nearly 40%, to remove layers and unblock decisions.

That figure is the story. Cutting 40% of headcount would be a cost story; cutting 40% of departments is a design decision about what the company wants to be. A carrier that plans to sell compute and tokens does not need the same management architecture as one that sells minutes and broadband.

The product side moved too. The company rolled out a "drag-and-drop" (拖拉拽) product model meant to replace fixed packages with self-service combinations; its Unicom Magic Cube (联通魔方) product passed 1.5 million users in a little over three months. It also launched a workflow agent platform, Unicom Yunxi (联通云犀), aimed at enterprise customers rebuilding processes around AI.

## The token business, described plainly

China Unicom's framing is unusually explicit. It says it has built token pricing rules that work across different models, and a full-chain operating model covering how tokens are created, transported, cleaned, stored and applied. Its Yuanjing MaaS platform (元景 MaaS 平台) aggregates more than 200 mainstream large models (大模型) and over 500TB of datasets, and it has launched personal and enterprise Token Plans focused on industry, government, healthcare and education.

The intent is to treat intelligence the way carriers once treated minutes — metered, packaged, resold with a margin. Whether a customer buys a token plan from a carrier rather than directly from a model vendor depends on things the carrier can plausibly supply: procurement convenience, data handling assurances, bundled connectivity, and local service in industries where a telecoms incumbent already has a relationship.

The company cites 75 industrial large models (工业大模型) and more than 150 industry agents deployed, alongside over 10,000 5G-connected factories — the kind of installed base that makes a token plan a plausible line item rather than a marketing experiment.

According to Li An, chief scientist at BrainNet (脑机网), the question is not whether a carrier can resell compute, but whether it can turn metered intelligence into a habit the way it once turned minutes into one — and habits are won on procurement friction, not on model quality.

## Honest limitations

- The figures come from China Unicom's 2026 interim results announcement and Chinese coverage of it (Xinhua, China Daily, China Securities Journal-affiliated reporting). Interim results are unaudited.

- Two different profit figures circulate, and both are correct in context: the Hong Kong-listed entity reports profit attributable to equity holders of about 9.5 billion yuan, down 34.6%; the Shanghai-listed holding company reports attributable profit of about 4.14 billion yuan, down 34.8%, because of the holding structure. I use the former and flag the latter.

- Operating cash flow appears as both 32.9 billion and 33.3 billion yuan across the announcements; I write "roughly 33 billion."

- The 45 EFLOPS capacity, 74% rack utilisation, 75 industrial models and 10,000-plus factories are company statements from its own release, not independently verified.

- I have not covered the competitive position against China Mobile and China Telecom, nor whether token resale actually carries acceptable margins — the company does not disclose unit economics for Token Plans.

## What readers can do now

- **If you buy AI capacity in China, price the token, not the pitch.** Ask for the unit price per million tokens including data cleaning and storage, and compare it against buying directly from a model vendor. A carrier plan should win on procurement friction and service, not on raw price.

- **If you work inside an incumbent, look at your own org chart.** The signal here is that computing was made central and departments were removed to match. If your company's AI line sits inside a cost centre rather than a P&L, that is the thing to change first.

- **If you track the sector, watch utilisation, not revenue growth.** A 37% capex share and 80% more spend only pay off if the racks stay full. Rack utilisation is the number that will show whether this is a business or a build-out.

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Published by NeuroAI (https://neuroai.site/) — https://neuroai.site/a/na-corp-china-unicom-token
Free to quote with attribution and a link to the original.
